We started Embrace Hearing to try to find a solution to America's low adoption rate of hearing aids.  An incredible 27 million Americans who could benefit from hearing aids haven't purchased them yet.  There is irrefutable data and studies that have shown that hearing aids dramatically improve the quality of life in hearing loss sufferers, yet only 1 in 7 of Americans over 50 years old who needs hearing aids actually wears them.  

The number one reason for this low adoption rate is price, followed by the social stigma of wearing a hearing aid.  We are trying to solve both of these issues by making hearing aids affordable and easily accessible.

There is a need in the market for entrepreneurs to develop unique marketplaces to offer an alternative option to the high bundled prices charged by audiologists and hearing aid dispensers.  While Embrace Hearing is not right for everyone, we believe that for the majority of hearing loss sufferers in the United States, Embrace Hearing is the best option for high-quality, affordable hearing aids.  

The cost structure and sales channels that audiologists and hearing aid dispensers use are out of date and not optimized for the average American. In many ways, the market for hearing aids is similar to the market for contact lenses 10 years ago. People with hearing loss deserve the opportunity to purchase high quality hearing aids for an affordable price.